This week, Google added new reporting available for mobile app campaigns in Google Analytics. By linking AdWords and Google Analytics accounts and enabling auto-tagging, mobile app advertisers will be able to access more detailed performance reports about their campaigns in Google Analytics. New…
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WordStream has released a revamp of its AdWords Performance Grader, the instant AdWords account auditing tool, now dubbed AdWords Grader Plus. WordStream says the free tool, launched in August 2011, has already been used to analyze accounts representing three billion dollars in total advertising…
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