Infographic: The ultimate guide to SEO-friendly URLs

Having an SEO-friendly URL structure can help search engines and users alike navigate your website more easily, potentially giving you an edge over the competition. To explain the basics, contributors John Lincoln and Brian Dean have put together this helpful infographic. The post Infographic: The…

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Google testing filter buttons for Shopping ads: Filter by local availability, top rated and more

The new test offers more opportunity for ad exposure beyond the product listing ad box and mobile carousel. The post Google testing filter buttons for Shopping ads: Filter by local availability, top rated and more appeared first on Search Engine Land.

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Android launcher and search engine Evie “reimagines” the mobile homescreen

Company wants to offer a better homescreen and help users get things done across apps and the mobile web more efficiently. The post Android launcher and search engine Evie “reimagines” the mobile homescreen appeared first on Search Engine Land.

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SearchCap: Google shopping ad filters, Google maps speeds up & Yandex algorithm update

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google shopping ad filters, Google maps speeds up & Yandex algorithm update appeared first on Search Engine Land.

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SearchCap: Bing News PubHub, AdWords features & ranking tips

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing News PubHub, AdWords features & ranking tips appeared first on Search Engine Land.

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Apple gets into the SEM business with paid-search for app developers

The possibility of an AdWords-like paid search model for the iOS App Store was first raised in April in a Bloomberg Report. The post Apple gets into the SEM business with paid-search for app developers appeared first on Search Engine Land.

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All new Marketing Land report: “B2B Predictive Marketing Analytics Platforms”

Marketing Land’s all-new “B2B Predictive Marketing Analytics Platforms: A Marketer’s Guide” examines the market for B2B marketing analytics software platforms and the considerations involved in implementing this software into your business. This 35-page report is your source for…

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Bing Ads to support Expanded Text Ads: Shows new ads creator UI

Advertisers will be able to run AdWords’ new longer text ad format on Bing, too. The post Bing Ads to support Expanded Text Ads: Shows new ads creator UI appeared first on Search Engine Land.

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SearchCap: Bing Ads upgrades, Google & Yahoo testing & SEMPO board

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads upgrades, Google & Yahoo testing & SEMPO board appeared first on Search Engine Land.

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