The New Visual Brand Ads: What Google Banners & Bing Hero Ads Mean For Search

Posted on November 4, 2013 by gftshappy

In the past two weeks, both Microsoft and Google began testing display-style ads that appear on search results for select brand queries. Many see the introduction of these ads as a money grab to get brands to pay for traffic they would otherwise get for free, an assault on SEO, and the further…

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