Ford reports the new offering reduced campaign costs by more than 20% compared to its previous YouTube campaigns.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Here’s how you can boost campaigns with video in lightbox ads, display, universal apps and more.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
SMX Advanced speakers Joe Martinez of Clix, Susan Wenograd of AimClear and Danielle Waller of Merkle offer helpful tips for anyone selling products across these three networks.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Ashley Mo discusses how to run video and search ads together to increase conversions.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Here are some tips on how to structure your video campaigns, measure performance and get in front of the right audience.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Take advantage of the meteoric rise in video advertising with the right tips, tricks and tools.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Google says early tests have shown similar performance results for text ads on YouTube and Google Search.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Keyword research, tracking ranking positions and creating thumbnails are just some of the tools that can help optimize your YouTube videos.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Monitoring performance and making adjustments when necessary is important to do now, as the TV screen device type will be growing.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing