YouTube ‘Video Reach’ campaigns let advertisers upload multiple videos for single campaign

Ford reports the new offering reduced campaign costs by more than 20% compared to its previous YouTube campaigns.

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Video: Local search expert Joy Hawkins shares an unexpected finding from her Google reviews research

Hawkins talks to Search Engine Land editor Barry Schwartz about breaking out on her own, buying Local Search Forum and a recent discovery she made around Google’s review gating policy.

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Video: A chat with Greg Sterling, longtime writer on mobile, local and search technology trends for Search Engine Land

Enjoy the chat I had with Greg Sterling about his background as a lawyer and his journey as a search industry expert.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing