SearchCap: Bing local search updates, digital assistants & PPC performance

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing local search updates, digital assistants & PPC performance appeared first on Search Engine Land.

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The Google Search Console is undergoing infrastructure updates

Due to the infrastructure updates, some of the Google Search Console reports may be wrong or buggy. The post The Google Search Console is undergoing infrastructure updates appeared first on Search Engine Land.

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SearchCap: Google Search Console updates, paid search bids & conversion rates

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Search Console updates, paid search bids & conversion rates appeared first on Search Engine Land.

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SearchCap: Google Flights updates, SEM testing & MarTech Today launch

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Flights updates, SEM testing & MarTech Today launch appeared first on Search Engine Land.

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Why Google’s quality updates should be on your algorithmic radar [Part 2]: The connection to low-quality user experience

In the second installment of his two-part series on Google’s quality updates (aka Phantom updates), columnist Glenn Gabe explains the connection between user experience and organic search performance. The post Why Google’s quality updates should be on your algorithmic radar [Part 2]: The…

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SearchCap: Google’s quality updates, link building & agenda for MarTech Europe

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google’s quality updates, link building & agenda for MarTech Europe appeared first on Search Engine Land.

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Google updates Penguin, says now runs in real-time within the core search algorithm

The latest announced release, Penguin 4.0, will also be the last, given its new real-time nature. The post Google updates Penguin, says now runs in real-time within the core search algorithm appeared first on Search Engine Land.

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How you can better communicate PPC industry updates to clients

PPC is about more than just managing accounts — it’s about managing client relationships, too. Columnist Matt Umbro provides some advice for how to talk to your clients about industry updates and account issues. The post How you can better communicate PPC industry updates to clients appeared…

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SearchCap: Google algorithm update, SEO business & PPC updates

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google algorithm update, SEO business & PPC updates appeared first on Search Engine Land.

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With Panda in stealth mode, why Google’s quality updates should be on your algorithmic radar [Part 1]

What are Google’s quality updates (aka Phantom updates), and how can you recover? In part one of a two-part series on Phantom, columnist Glenn Gabe explains the history and possible mechanics of these algorithm updates. The post With Panda in stealth mode, why Google’s quality updates should be on…

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