Enterprise Local Marketing Automation Tools – New Market Intelligence Report

Our sister site Digital Marketing Depot recently released a new Market Intelligence Report, "Enterprise Local Marketing Automation Tools 2014: A Marketer’s Guide." With local targeted ad spending forecast to grow to nearly $ 70 billion by 2018 (BIA/Kelsey), marketers are paying close…

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SearchCap: Google Webmaster Tools API, Local Search On Apple Watch & The First Click Free Failure

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Apple Watch Brings Local Search To Your Wrist We don’t yet know how popular the Apple Watch will be when it goes on sale early next year. A “flash…

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SearchCap: Google Webmaster Tools & Guidelines Updates, Bing Ads Opportunities & DuckDuckGo Settings

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Webmaster Guidelines Update Calls “Low Quality Guest Blog Posts” Spam Google has updated their webmaster guidelines, specifically in the little or no…

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SearchCap: Foursquare Experts, Google Blessings & LinkedIn B2B Tools

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Why Traditional Call Tracking Is No Longer Relevant – August 12th Webcast Digital Marketing Depot presents “Why Traditional Call Tracking Is No Longer Relevant:…

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Google Adds Webmaster Tools Verification For Google My Business

Mike Blumenthal reports that you can now instantly verify your Google Local listings, formerly known as Google Place Listing and now known as Google My Business, through Google Webmaster Tools. Google’s Jade Wang announced this in the Google forums saying, “starting today, if you’re…

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SearchCap: Google My Business Webmaster Tools, Google Pigeon Feedback & Bing Cortana Expands

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Experts Weigh In On Google’s “Pigeon” Update Aimed At Improving Local Search Results Last week, Google made new search waves when it rolled out…

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SearchCap: Google Webmaster Tools Removal Notices, Panda Slaps Yahoo & Changed Links Less Trusted

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Panda Strikes Again: Yahoo Voices & The Yahoo Contributor Network Closing Down Yahoo has announced another round of product cuts and changes, all part of what…

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Use These Tools To See What Entities Are On A Web Page

Search engines leverage structured data to determine what entities are on your web page. They can also do this using other techniques such as natural language processing (NLP) and machine learning. This article will introduce you to various tools that will help you identify entities on a web page….

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Google Webmaster Tools Adds Fetch & Render By Device Type

Google has announced they have added a new feature to the Fetch as Googlebot tool in Google Webmaster Tools. Now, you can see how Googlebot renders the page. Instead of using the Fetch as Googlebot to just see an output of code and HTML, Google will show a visual representation of what Googlebot…

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Google Webmaster Tools To Add JavaScript Debugging Tool

Google has announced on the Google Webmaster Central blog that in the “coming days” they will be releasing a new tool to help debug your site’s JavaScript issues. Specifically, Google is going to show you if they have issues crawling and indexing your site because of JavaScript…

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