Rebecca Stone, LiveRamp’s VP of Marketing, discusses what needs to happen for smart speakers (and displays) to realize their marketing and commerce potential.
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Contributor Eric Enge shows us how to determine if a webpage is relevant for the keywords it targets and what do to when it falls flat. The post An easy way to see if Google thinks your webpages are keyword relevant appeared first on Search Engine Land.
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The SEO community is vigorously talking about two Google updates, one with the core web search results and one with the local pack results. The post Is a big Google search update happening? Chatter thinks so. appeared first on Search Engine Land.
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You may have a killer SEO strategy mapped out for this year, but that won’t matter if someone in the C-suite thinks you’re just a spammer. Columnist Eric Enge advises how to navigate this tricky situation. The post Dealing With That Key Exec Who Thinks All SEO Is Spam appeared first on Search…
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Yelp may once again feel Google is robbing it of its fair share of search traffic, with a study that’s been leaked to TechCrunch to prove it. A close read of that study actually shows that it proves the opposite — or at least, that it’s certainly not as damning as it sounds….
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