Don’t focus on the specific numbers, the interesting thing is the sentiment.
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Using page-level nofollow attributes? Just stop, says Contributor Patrick Stox. Instead, use nofollow on specific links if you have to use them at all. The post Stop! Think twice before using nofollow attributes on your website appeared first on Search Engine Land.
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Learn how to combine location, search and behavior targeting to deliver more relevant mobile ads and offers to consumers on the go. The post Think Local, Act Mobile — Thursday, October 15 Webcast appeared first on Search Engine Land.
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Submit your results to a survey aiming to understand the accuracy of Google’s geo-location data. The post Take The Google Geo-Location Test: Where Does Google Think You Are? appeared first on Search Engine Land.
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The time has come for brands to have a mobile paid search strategy in place. Columnist Susan Waldes suggests that businesses begin with tiny steps. The post Think Small: Solve Your Mobile SEM Problem With “Micro Leads” appeared first on Search Engine Land.
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Are you letting your users down by focusing too much on attracting links? Columnist Julie Joyce suggests a mode of thinking to help you link more naturally. The post To Create Useful Links, Think Like A User, Not A Content Producer appeared first on Search Engine Land.
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Last week, Google officially rolled out Structured Snippets, the search giant’s move to show snippets of relevant data directly in its search results. According to Google, the content being displayed is powered by its Knowledge Graph, as well as other data sources. As Search Engine Land news…
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Incisive Media, which purchased the Search Engine Strategies conference when it was near the height of attendance, killed the brand entirely last year in place of a new ClickZ Live event. But now, after what seems to have been a disaster of the first ClickZ Live show, the company is scrambling back…
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When Google started testing the new look for its search results pages which ditches the shading behind the ads and replaces it with yellow “ad” icons, contradictory outcries of this sort began popping up, “Ad click-through rates are going to plummet because the ads are too obvious…
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As someone responsible for compiling, analyzing and putting narratives to raw marketing data, I spend a good portion of my time reviewing similar material from other sources in our industry. This is helpful for generating new ideas for analyses and serves as a basic sanity check of the results we…
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