Google testing restaurant booking with both ‘reserve a table’ and ‘tables tomorrow’ buttons

Google keeps testing new ways to reserve tables or book appointments in local listings. Here is one unusual test.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Expert testing strategies for both low and high volume PPC accounts

Testing takes strategy no matter the account size, but low and high volume accounts have different needs. Amalia Fowler and Aaron Levy discussed testing from both perspectives at SMX East.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Shoppable Image ads debut at Google, GMB testing new feature, building citations & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing