Google Testing New Ad Formats For Movies, Music In Anti-Piracy Effort

Today, Google published a report on how the company fights piracy. As part of this, Google provided updates on new ad formats its using to point users to “legitimate sources of music and movie downloads”. The newest format, which we have just seen in the wild, shows a list of ads in a…

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Bing Testing More Updates To Its Search Results Page

After this week’s story on possible changes coming to Bing’s navigation bar, it appears the site is also testing how search results are displayed. Along with repositioning its navigation bar, All Google reports Bing is experimenting with Google-like search cards for its results….

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Yahoo Search Testing A Fixed Top Search Bar

Ruben Gomez noticed that Yahoo is testing a new user interface for their search results, which sticks the top search bar to the top of the page, no matter how far you scroll down the page. Here is a picture showing the scroll bar midway down the page, but the top search bar stuck at […]

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Bing Testing New Search Results Design

Bing is testing a new search results layout that changes the color of the logo from gray to the yellow/orange, changes the color of the search button and removes the gray background color from the right side rail. Bing has also cleaned up the interface, giving it a tighter but more open look, while…

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Google Testing I’m Feeling Lucky Search Button Within Search Suggestions Drop Down

A reader sent us a screen shot of Google testing displaying the Google Search and I’m Feeling Lucky search buttons within the search suggest or Google Instant drop down menu, as you type. Here is a screen shot sent by the reader showing the search buttons directly in the search suggestions…

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Google Testing Ads On The Knowledge Graph

Google is testing showing ads on the Knowledge Graph. Gianluca Fiorelli from Spain shared a screen shot of the ad format on Twitter. The new ad format seems to be a local ad that shows local dealers specifically for the new car knowledge graph format. Here is a picture showing local dealers that…

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3 Must-Dos For Landing Page Testing

Great landing pages do not happen overnight or as a lucky happenstance. They are developed through many rounds of testing — some successful, some not. My experience with conversion improvement efforts and landing-page testing has taught me three critical lessons that apply, regardless of the…

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Google Officially Testing Images In Web Search Results Snippets

Google has confirmed they are running a user interface in the search results to show images within the web search snippets. Reader, Samuel Edwards from Tenthwave Digital sent us a screen shot of this unusual Google search results test. A Google spokesperson confirmed this is indeed one of…

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Testing, Testing, Testing: A Recap Of Google’s Latest Search Tests

Google is known to run hundreds of experiments a year and often we pick up on some of those experiments and report back on them over here. Many of those experiments have to do with the user interface and how Google makes small tweaks to the layout, design, fonts and colors to see what type […]

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Google Testing New AdWords Site Search Extension

A new flavor of AdWords form extensions has been spotted. It’s a site search box, and according to Google, this test is related to the drop-down navigation extension seen in August. Users can perform an internal site search of the advertiser’s web site right from the search results….

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