Google vows to adjust global ad technology after settlement with French Competition Authority

The decision and Google’s response means it will be easier for publishers to use Google’s ad tech tools and learn from the data.

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Video: A chat with Greg Sterling, longtime writer on mobile, local and search technology trends for Search Engine Land

Enjoy the chat I had with Greg Sterling about his background as a lawyer and his journey as a search industry expert.

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Google says 100+ ad networks support AMP, releases 3rd-party technology support

Real-Time Config component enables integrations with other technology partners such as data management platforms and server-side header bidding without impacting speed. The post Google says 100+ ad networks support AMP, releases 3rd-party technology support appeared first on Search Engine Land.

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9 reasons why search marketers have been at the cutting edge of marketing technology

Scott Brinker on why search marketers are uniquely qualified to lead in the new “martech era.” The post 9 reasons why search marketers have been at the cutting edge of marketing technology appeared first on Search Engine Land.

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