The new features are designed to help advertisers with bulk campaign management and optimize performance.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Christi Olson is the head of Evangelism for Search and Advertising at Microsoft.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The update will roll out in the U.S. and Canada this year.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Brand advertisers will be able to target TV screen viewing for the first time.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
While working remotely has kept some businesses online, it has also made analytics and cookie data less reliable.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The new target types, Company Category and Company Growth Rate, use data from Forbes and Fortune as well as LinkedIn’s own observable, behavioral data.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The new product discovery targeting is available for U.S. sellers.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
A new study looks at how contextual relevance of ads to content influences consumers.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Target and exclude locations in Smart Shopping campaigns.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The script emails you a customized report to flag issues with your chosen account settings, preventing potential Google Ads catastrophes.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing