A Penguin’s Tale: Responding to the latest update

Posted on October 28, 2016 by gftshappy

What should SEOs do to make the best of the new Penguin update? Perhaps not much. Columnist Dave Davies notes that while Penguin 4.0 was indeed significant, things ultimately haven’t changed that much. The post A Penguin’s Tale: Responding to the latest update appeared first on Search Engine Land.

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Black Friday – A Cautionary Tale From An Online Retailer

Posted on November 29, 2013 by gftshappy

Back in 2010, I wrote a post entitled,“Black Friday? Bah! Cyber Monday? Humbug!” in which I did a fair amount of righteous ranting about the over commercialization of holidays. My main point, however, was that I believed then, and still believe now, that we marketers have been training…

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