Sharpen your social media marketing skill set by attending one of four pre-conference workshops at SMX Social Media Marketing, November 19 in Las Vegas. Take a deep dive into community management, in-house social media marketing, international social media marketing, or buying paid advertising on…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Social media marketing is evolving at an incredibly rapid pace. With major developments coming daily, it’s difficult to sort through the opportunities. At SMX Social Media Marketing, we won’t just tell you what’s new. We’ll give you the tactics and strategies to benefit most from paid, earned and…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
When it comes down to social’s impact on search, it all comes down to three things: Trust, credibility and quality. This was a common theme throughout the Top Social Tactics for Search Marketers session at SMX East. As Google continues to penalize links, and search marketers shift away from…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
At SMX East this morning, I sat in on the Improving Your Geographic Targeting Tactics On Google & Bing session, in large part because I’m far more familiar with SEO than with paid search, so I like to stretch myself and learn more about the advertising side of the local search equation….
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
I’ve watched Microsoft fight Google in search for a very long time. Bing has come a long way, and I’ve been pleased to see a strong competitor emerge. But Microsoft hasn’t actually hurt Google’s share. It’s only robbed from its partner, Yahoo. So how’s Microsoft…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing