Yet another study shows featured snippets lead to significant drops in organic clicks

With Google showing more and more featured snippets, more studies are coming out showing how they impact the core web results. The post Yet another study shows featured snippets lead to significant drops in organic clicks appeared first on Search Engine Land.

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Study argues Yelp drives higher conversions than Google and Facebook

92% of respondents said they made a purchase after visiting the site. The post Study argues Yelp drives higher conversions than Google and Facebook appeared first on Search Engine Land.

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SearchCap: Google ranking study, mobile image search features & link authority

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google ranking study, mobile image search features & link authority appeared first on Search Engine Land.

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Study: Q1 Google Display Network placements

Are you utilizing the Google Display Network in AdWords? Contributor Ted Ives shares some data on which site categories perform best. The post Study: Q1 Google Display Network placements appeared first on Search Engine Land.

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Searchmetrics e-commerce ranking factors study says easy e-commerce sites rank higher in Google

Want to know what makes an e-commerce site rank well in Google? This study explores those ranking signals. The post Searchmetrics e-commerce ranking factors study says easy e-commerce sites rank higher in Google appeared first on Search Engine Land.

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SearchCap: Google AdWords connects with Data Studio, Searchmetrics ranking factors & mobile popup study

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords connects with Data Studio, Searchmetrics ranking factors & mobile popup study appeared first on Search Engine Land.

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Study shows search terms with the very worst (and best) click-through rates

A new study uncovers a slew of search terms that aren’t earning their fair share of clicks in the search engine results pages. The post Study shows search terms with the very worst (and best) click-through rates appeared first on Search Engine Land.

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SearchCap: Google AMP changes, BrightLocal study & PPC mistakes

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AMP changes, BrightLocal study & PPC mistakes appeared first on Search Engine Land.

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Searchmetrics Google ranking factors study says content gaining while links losing in importance

Google search ranking factors study is now out, it measured the top 20 search results for 10,000 keywords on Google.com. The post Searchmetrics Google ranking factors study says content gaining while links losing in importance appeared first on Search Engine Land.

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Study shows Google’s Possum update changed 64% of local SERPs

How significantly did the Possum update impact local search results in Google? Columnist Joy Hawkins shares data and insights from a study she did with BrightLocal, which compared local results before and after the update. The post Study shows Google’s Possum update changed 64% of local…

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