Google: Stick to structured data guidelines if you want the rich result

“Even without the structured data leading to rich results, our systems profit by understanding the pages better when they use structured data,” Mueller said.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Matt Cutts: “Stick A Fork In It, Guest Blogging Is Done”

Google — and Matt Cutts, in particular — has made a number of statements about guest blogging over the past year as the tactic has grown as a link building tactic. None of those statements are as clear as the one Cutts wrote today on his personal blog. Cutts, the head of Google’s…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing