Query matching set to improve over several months. The post Google says Dynamic Search Ad targeting will soon get better appeared first on Search Engine Land.
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Data-driven attribution will be among the models available for high-volume conversion types. The post Soon, assign whatever attribution model you want for each conversion type in AdWords appeared first on Search Engine Land.
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The next Penguin refresh will be happening pretty soon and should be a real-time algorithm. The post Google Confirms The Real Time Penguin Algorithm Is Coming Soon appeared first on Search Engine Land.
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Google Now, the company’s predictive search product, is getting smarter and expanding to work in mobile browsers and apps that Google is indexing. The post Coming Soon: “Now On Tap,” An Expanded Version Of Google Now That Works In Apps & Mobile Browsers appeared first on Search…
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As Google prepares to get into the car insurance business, those search results will get a shake up seen in other verticals The post Google Results For “Car Insurance” Could Look Different Very Soon appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Penguin Refresh May Come As Early As Next Week Google’s Gary Illyes, Webmaster Trends Analyst and Search Quality Engineer, said at Search Marketing Expo…
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Today Google has announced that in late September, AdWords advertisers will no longer have the ability to de-select close variants. All campaigns will now include these variants, something that advertisers could previously opt out of. The way close variants will work is completely the same as it…
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Join the most accomplished search marketers in the world at SMX East, Sept. 30-Oct. 2 in NYC. The conference will feature three days of tactic filled sessions, networking opportunities, a keynote with BuzzFeed’s CEO & Founder, Jonah Peretti, and much more. See the agenda. Early Bird…
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Along with news that a new release of Bing Ads Editor is imminent, today the Bing Ads team announced an upcoming update to the conflict resolution workflow designed to simplify the campaign conflict review process. Campaign conflicts can arise when multiple people are managing an account across…
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According to CEO Mark Zuckerberg during Facebook’s recent earnings call, Facebook’s Graph Search will hit mobile devices ‘pretty soon.’ It’s now been a full year since Graph Search was launched and mobile integration only makes sense. According to cnet, Zuckerberg…
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