You may think you’re hitting your conversion goals, but columnist Andrew Goodman warns that faulty attribution can lead to inaccurate or misleading performance data. The post Beware these 7 sneaky PPC attribution tricks appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Looks like Google has taken action on mobile sites that trick users into being redirected to an unwanted web site from the mobile search results page. If your site received a manual action, read this. The post Updated: Google penalizes mobile sites using sneaky redirects appeared first on Search…
Please visit Search Engine Land for the full article.
Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Action Against Pregnancy Center Ads Stirs Confusion, But Does Not Signal Preference Or Policy Change You may have read this week that some paid ads by…
Please visit Search Engine Land for the full article.
Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing