Study by SEMrush found only 1% overlap in answers to the same voice queries across platforms.
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Plus there is a new Apple Translate app that is private and on-device.
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Users can tell Siri to ‘search with Google,’ ‘send email’ and more.
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Alexa had the most noticeable improvement according to the test results, nearly matching Google for general information queries.
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iPhone users can now trigger “OK Google” by just asking Siri.
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iPhone users can now trigger “OK Google” by just asking Siri.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Apple has merged Siri and its machine learning groups under Giannandrea’s leadership.
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Columnist Jim Yu explains how Apple’s recent announcements and updates to Siri and Safari have had a major impact on the search marketing industry. The post Siri, Safari and Google Search: What does it mean for marketers? appeared first on Search Engine Land.
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Internal cultural issues and employee departures have impacted Siri’s evolution. The post WSJ: How Siri went from virtual assistant market leader to laggard appeared first on Search Engine Land.
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