Non-stop updates: SEOs share the impact on their day-to-day, work-life balance and career outlook

Posted on December 20, 2021 by gftshappy

Stakeholder expectations seem more realistic as the industry has matured, but Google’s updates may be influencing career paths.

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Core Web Vitals: SEOs aren’t sold the work was worth it

Posted on October 31, 2021 by gftshappy

But, UX remains crucial and Google has introduced Priority Hints to help site owners and browsers prioritize which resources to load first.

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Core Web Vitals: SEOs look back and shrug; Thursday’s daily brief

Posted on October 30, 2021 by gftshappy

Plus, retailers will lose half of sales on backordered items unless they compensate with experience, according to Forrester.

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SEOs experiencing delays in data on Search Console performance reports

Posted on September 21, 2021 by gftshappy

If you’re missing data, make sure to inform your clients and update your reporting to reflect the glitch.

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Why are in-house SEOs looking for new jobs?; Friday’s daily brief

Posted on September 3, 2021 by gftshappy

Plus, is pinning the solution to control RSAs?

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SEOs, stop wasting time and focus on what really matters; Friday’s daily brief

Posted on May 1, 2021 by gftshappy

Also, Google released its webspam report for 2020 and the new Google Ads API

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SEOs rejoice: Core web vitals release moves to June; plus WordPress might block FLoC; Tuesday’s daily brief

Posted on April 20, 2021 by gftshappy

And why you should use social media as a key component of your negotiation research

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How Google indexes passages of a page and what it means for SEOs

Posted on October 15, 2020 by gftshappy

Google will begin passage based indexing later this year for English languages. It is a ranking change, not an indexing change.

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SEOs say bias, discrimination are bigger problem within the industry than their companies [Report]

Posted on October 8, 2020 by gftshappy

Roughly 90% of both BIPOC and white SEOs say bias is a problem in the industry.

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Bing’s new robots.txt tester can help SEOs identify crawling issues

Posted on September 4, 2020 by gftshappy

The new Bing Webmaster Tool can also be used to edit robots.txt files and check URLs for errors instantly.

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