Video: Chris Elwell, CEO behind Search Engine Land and SMX, talks business — and that time Sergey Brin skated on stage

We spoke about how everything got started, how it was working with Danny Sullivan over the years and how he manages everything under this company.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Using the Apriori algorithm and BERT embeddings to visualize change in search console rankings

By leveraging the Apriori algorithm, we can categorize queries from GSC, aggregate PoP click data by category and use BERT embeddings to find semantically related categories.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing