Tag Archives: Retailers

Microsoft Bing expands Shopping options for users, gives retailers more options to reach shoppers

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Many retailers would prefer their shoppers land on-site to discover the value of their products and drive value-based conversions. However, the buy now and checkout options could mean lower friction in the final buy. Either way, it’s worth participating in as the Shopping product continues to grow.

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In 2022, retailers will lose half of sales on backordered items unless they compensate with experience, according to Forrester

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The research company’s 2022 consumer and customer experience predictions highlight pandemic-related issues and evolving consumer sentiment.

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Microsoft partners with Shopify to help retailers expand their reach

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Microsoft’s updated their Microsoft Channel app with new features to help retailers and e-commerce businesses comes right in time for the holiday shopping season.

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Competition forces retailers to rethink the role of branded, non-branded and trademark traffic

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The saturated Google Ads landscape is forcing retailers to reconsider the value of traffic at every stage of the shopping journey, particularly at the top of the funnel.

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