Plus, Facebook updates measurement and reporting products
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Here’s what marketers should expect, plan for and start doing now to maximize sales and revenue this season.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
How to use Google (and Apple) mobility reports to see how movements have shifted during the pandemic.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
More than 50% of consumers said they want to text with their favorite brands.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The cross-channel reporting is designed to help retailers and brands better understand and optimize ad performance across campaign types.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
This is the first time Google says it has provided this kind of data to the public.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Google Posts are free and can be a very effective communication or promotional tool.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The partnership will launch in North America and parts of Europe.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Are keywords dead, or slowly dying? Columnist Andy Taylor believes that’s up to Google as it controls keeping keyword negatives strumming.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Fourth-quarter reports from Marin and Merkle highlight the importance of Shopping ads for merchants’ search advertising strategies.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing