Report: Google Losing Share Of Mobile Search Ad Market

Data aggregator and prognosticator eMarketer is out with a new mobile advertising forecast that shows Google losing share of the mobile search ad market. The company says that apps are taking their toll on Google’s mobile ad dominance. The firm says that US mobile advertising in total will be…

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SearchCap: Ripoff Report Returns In Yahoo, Google Shopping Campaigns, Bing Webmaster Roadshow

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Webmaster Roadshow 2014 Takes Search Experts On 4-City Tour This Summer Bing announced today it will be hosting the Bing Webmaster Roadshow 2014 starting…

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Ripoff Report Is Back In Yahoo Australia’s Search Results, But Not Completely

After what we think was about a week of being de-indexed, the controversial Ripoff Report website is showing up again in search results on Yahoo’s Australian website. But a company spokesperson tells us that some URLs are still blocked. Late Wednesday night (May 21), we noticed that a…

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SearchCap: Google Maps Transit Expands, Yahoo & Ripoff Report & Search Impact Elections

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Study: Gender Bias In Digital Marketing Is Real WordStream, the paid search platform, published an eye-opening study this week on gender bias in the online…

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SearchCap: Pinterest Guided Search & Baidu Earnings Report

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Baidu Beats Expectations, Posts 59 Pct Revenue Growth In Q1 2014 Chinese search engine leader and advertising provider, Baidu, released financials for the first…

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Report: Google Running Another Test To Map In-Store Sales To AdWords Ads

When Google introduced Estimated Total Conversions in AdWords last September, the company made clear it was working on ways to measure the impact of online advertising on in-store sales as it outlined the initiative to give advertisers a complete view of the effect their search advertising has on…

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SearchCap: Reactions To AdWords Not Provided, Google Drops Video Images & IAB Report

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 10 Surprising Facts About “Keyword (Not Provided)” For Paid Search Earlier this week, everyone went bananas over a rumor that paid search query data was…

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Report: Google To Block Paid Search Keyword Data With Not Provided; Like Organic “Not Provided”

There are reports we are receiving from a few sources, including AJ Ghergich who posted it on his blog, that Google will soon stop passing keyword data to analytics software even for AdWords advertisers. We expected changes to not provided in the near future, and based on these reports, the…

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Research Report: Enterprise PPC Campaign Management Platforms 2014

Digital Marketing Depot, our sister site, recently released the updated version of its Market Intelligence Report, “Enterprise PPC Campaign Management Platforms 2014: A Buyer’s Guide.” Now in its Fourth Edition, this report consists of original research based on interviews…

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