Microsoft Advertising says eCPC increases conversions while lowering CPA, but some advertisers worry about loss of control.
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Goodbye property sets and hello domain properties, a new automated way to aggregate your whole site’s data into one Google Search Console view.
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Google Analytics may not be providing keyword referral data anymore, but Chris Liversidge has developed a process for matching keyword queries from Google Webmaster Tools to their probable landing page URLs. The post How To Replace Google’s (Not Provided) Data To Strike SEO Gold appeared…
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Next week in San Francisco, Microsoft will unveil Windows 9 for the press. Among the features of the new OS is reportedly going to be the virtual assistant Cortana. A range of sites are repeating some early evidence found by a German site and also a discussion on Neowin that assert Cortana will be…
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Senators Tom Coburn and Claire McCaskill have introduced new legislation aimed at saving taxpayers $ 66 million a year. What’s their plan? It’s the “Let me Google that for you” Act, and its goal is to replace the National Technical Information Service (NTIS) agency with a…
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It’s always seemed odd that choosing to “Delete” a campaign, for example, in AdWords doesn’t actually mean the campaign will be vaporized as if it never existed. It’s not possible to truly delete a campaign from an account — that historical data remains available…
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Google Maps is making an exception to its process for reviewing image removal requests, and speeding up the actions needed to replace a satellite image of a 14-year old shooting victim. Following a story broadcast on KTVU-TV, a CNN affiliate in Oakland, California and a report on CNN.com, Google…
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