How to be proactive and prevent a negative SEO campaign — Part 3

There is no such thing as being negative SEO-proof, says contributor Joe Sinkwitz. All you can do is take steps to lessen the probability of becoming a victim. Here’s how to reduce attack vectors and protect your site.

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Link profile analysis: How to prevent penalties by being proactive

Columnist Brian Harnish tackles how to analyze links from a Google Webmaster Guidelines perspective, and how to make sure that your client’s linking activities don’t cause them to lose everything they have gained. The post Link profile analysis: How to prevent penalties by being proactive appeared…

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Proactive Alerts For SEO Reporting Using Google Analytics

Having large quantities of data at our fingertips is great, but having the relevant bits automatically delivered to us is even better. Columnist Ben Goodsell shows how to configure Google Analytics to automatically alert you to significant organic traffic changes. The post Proactive Alerts For SEO…

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SearchCap: Bing Image Age, Google iOS App Indexing & Apple Proactive Search

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Image Age, Google iOS App Indexing & Apple Proactive Search appeared first on Search Engine Land.

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