Here’s what marketers should expect, plan for and start doing now to maximize sales and revenue this season.
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Sellers focusing budget and discount efforts on specific, strategic product lines, rather than an entire catalog, are likely to see the biggest sales bumps.
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Here are some results of Prime Day’s impact in the Google search channel, what they mean for the coming weeks and other major trends on the back-to-school season and beyond.
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Whether by choice or not isn’t clear, but competitors are sitting on the sidelines of “prime day” ad auctions.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Hurray! Google has added TV episode listings to its search results, the company announced today. What’s not to like? Perhaps that they don’t work as well as they could and are disappointing compared to what Google’s TV listings are like within Google TV. You remember Google TV,…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing