Columnist Bryson Meunier believes that for savvy marketers, the rollout of Google’s mobile-first index will represent an opportunity — not a threat. The post A simple checklist to prep for the Google mobile-first index appeared first on Search Engine Land.
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The next Penguin update is coming soon, according to a Google spokesperson. Columnist Erin Everhart outlines what you can do to prepare. The post How To Prep For The Pending Penguin Update & Ensure You’re Penalty Free In 2016 appeared first on Search Engine Land.
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What are people searching for and when are people searching on Thanksgiving, Black Friday, and Cyber Monday? The post Use Holiday Search Data To Prep Your SEM Campaigns For The Upcoming Season appeared first on Search Engine Land.
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