Micro-conversions have the potential to decrease costs and improve conversion rates.
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Showcase exceptional work, dazzle clients, earn new business… get your Search Engine Land Award entry in by next Friday for your chance to win!
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Plus, updated phrase match will roll out to all languages in July
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Multitasking is the key differentiator, enabling MUM to acquire knowledge, understand and generate language and interpret text, images and video all at the same time.
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Google, and the pandemic, have made GMB into the most important local marketing tool for SMBs and multi-location brands.
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Columnist Frederick Vallaeys discusses the new capabilities of ad customizers in AdWords, explaining how you can use them to serve better, more relevant ads. The post Ad customizers just got a whole lot more powerful appeared first on Search Engine Land.
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