Google Merchant Center adds short title option for smaller ad placements

Short titles differ from the existing title attribute in that they’re intended to show in “browsy experiences,” like Discovery campaigns and Shopping ads.

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Google announces new ‘discovery’ ad formats, revamped Shopping experience, native placements at Google Marketing Live

The company also announced a new Google Shopping experience that aspires to be more competitive with Amazon.

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Study: Q1 Google Display Network placements

Are you utilizing the Google Display Network in AdWords? Contributor Ted Ives shares some data on which site categories perform best. The post Study: Q1 Google Display Network placements appeared first on Search Engine Land.

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