Tag Archives: Percent

IAB: Paid search was 48 percent of total digital spend in 2016

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Spending declined on the desktop but grew by nearly $ 6 billion overall because of mobile. The post IAB: Paid search was 48 percent of total digital spend in 2016 appeared first on Search Engine Land.

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Search ads generated 50 percent of digital revenue in first half of 2016

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Mobile was the driver of overall growth, with mobile search ad revenue approaching desktop levels. The post Search ads generated 50 percent of digital revenue in first half of 2016 appeared first on Search Engine Land.

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Report: US Google search spend was flat, but mobile spend jumped 55 percent in Q2

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Compared to a year ago, IgnitionOne customers spent substantially more on mobile, where CPCs continued to be half as expensive as desktop. The post Report: US Google search spend was flat, but mobile spend jumped 55 percent in Q2 appeared first on Search Engine Land.

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Report: 2 years in, 75 percent of Right to Be Forgotten asks denied by Google

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More than 50 percent of requests come from Germany and the UK. The post Report: 2 years in, 75 percent of Right to Be Forgotten asks denied by Google appeared first on Search Engine Land.

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Google drove 95 percent of US smartphone paid search clicks in Q1 [Merkle]

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Product listing ads continue to drive growth with added exposure on mobile and search partners. The post Google drove 95 percent of US smartphone paid search clicks in Q1 [Merkle] appeared first on Search Engine Land.

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Survey: Under 40 Percent Start A “Local Search” With A Search Engine

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What we widely call “local search” is only partly about search engines. Finding local content and making offline purchase decisions is a multifaceted process that involves several categories of information and devices. That’s according a new survey and report from IDC and YP. The…

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