The change has SEOs questioning which sites will win and which will lose, but one thing is certain: Nobody is going to stop optimizing for featured snippets.
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For brands selling on Amazon, it’s a no-brainer, but Merkle’s Danielle Waller suggests plenty of opportunities in other verticals.
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“It’s easy to get to get stuck on the pandemic, but how it’s impacting day-to-day lives ties a lot to different businesses,” said Amanda Milligan on Live with Search Engine Land.
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You don’t want your resellers or competitors outranking you for your own brand name and product names.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Expert search marketer and SMX speaker, Eric Enge, explains why brands need to better understand voice apps and interactions to meet their user needs.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Start with your existing pages to identify opportunities, which typically involve some form of repurposing, reformatting and updating.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Emoji search hasn’t quite caught on, but emojis still pose some interesting opportunities for your organic visibility.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Companies of all sizes make similar mistakes and these common ones can be avoided when you’re paying attention to the details.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Please visit Search Engine Land for the full article.
Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing