Will Snapchat and Pinterest benefit from advertiser frustrations?
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Keep your cool this holiday weekend knowing your campaigns are in top shape.
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Sellers focusing budget and discount efforts on specific, strategic product lines, rather than an entire catalog, are likely to see the biggest sales bumps.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Mobile took a bite out of average order value, but sales from paid search over the holiday period rose.
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Here’s how you can join Google’s experiment to show offers at the top of the search results for Black Friday and Cyber Monday deals.
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Phone sales from search ads continue to play a significant role for retailers. The post Merkle: Black Friday, Cyber Monday sales from Google paid search up by double digits YoY appeared first on Search Engine Land.
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The extensions can start showing starting the week before Cyber Monday. The post Promote Black Friday & Cyber Monday Offers With AdWords Structured Snippet Headers appeared first on Search Engine Land.
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Over the extended holiday shopping weekend, Google Shopping same seller sales have been growing faster than Amazon among large retailers. According to the most recent data from online retail commerce platform Mercent, Google Shopping contributed 54 percent year-over-year same-seller growth on Cyber…
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This year, U.S. shoppers now have more opportunities than ever to join the throngs scrambling to secure holiday bargains, thanks to many brick and mortar stores opening ever earlier and staying open ever longer. Black Friday, the traditional post-Thanksgiving sales lollapalooza, has become a…
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