IAB: desktop and mobile paid search bring in roughly half of 2015 digital ad revenue

Combined value of US search market last year was $ 29.2 billion; mobile search was worth nearly $ 9 billion. The post IAB: desktop and mobile paid search bring in roughly half of 2015 digital ad revenue appeared first on Search Engine Land.

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Google local results get additional search filters on mobile

Google shows additional search filters for the local pack based on the searcher’s location and history. The post Google local results get additional search filters on mobile appeared first on Search Engine Land.

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Google launches its giant mobile search ads for automakers in the US

Ads for nearby dealers are also now available in mobile search in the US. The post Google launches its giant mobile search ads for automakers in the US appeared first on Search Engine Land.

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Google images can now be saved on desktop & accessed via a mobile device

After launching the image-saving feature on mobile last November, Google now lets logged-in users save images on desktop. The post Google images can now be saved on desktop & accessed via a mobile device appeared first on Search Engine Land.

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SearchCap: Bing’s Search Wave, Mobile Page Speed Insights & Leap Day Google Doodle

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing’s Search Wave, Mobile Page Speed Insights & Leap Day Google Doodle appeared first on Search Engine Land.

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Live: Google Launches AMP Results In Mobile Search Results

A day earlier than expected, Google has pushed AMP results in the Google mobile news carousel. You should be able to see it yourself. The post Live: Google Launches AMP Results In Mobile Search Results appeared first on Search Engine Land.

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Google Mobile Image Search Adds Drop-Down & Other UI Changes

Google added a drop down menu on the image search result page for mobile devices and tweaked some more user interface features. The post Google Mobile Image Search Adds Drop-Down & Other UI Changes appeared first on Search Engine Land.

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Google: 82% Of Super Bowl Ad Searches Happened On Mobile, Up From 70%

Ads drove more than 7.5 million incremental searches for Super Bowl advertisers. The post Google: 82% Of Super Bowl Ad Searches Happened On Mobile, Up From 70% appeared first on Search Engine Land.

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Adobe: Paid Search Spend Growth Slowed In Q4, Mobile Continued To Eat Into Desktop

Retail advertising spend on mobile Shopping ads nearly doubled year-over-year in Q4. The post Adobe: Paid Search Spend Growth Slowed In Q4, Mobile Continued To Eat Into Desktop appeared first on Search Engine Land.

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3 Reasons B2B Marketers Must Embrace Mobile… Now

Have you optimized your B2B website for mobile search? If not, columnist Patricia Hursh explains why you must work to become mobile-friendly immediately. The post 3 Reasons B2B Marketers Must Embrace Mobile… Now appeared first on Search Engine Land.

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