Upcycling traffic for other holidays and nurturing one-time buyers into loyalists are among the ways to recycle audiences for future success.
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Filter out repeat visits to a conversion page from the same device with an update to the AdWords conversion tag. The post Now you can capture Order IDs to mitigate double-conversion counting in AdWords appeared first on Search Engine Land.
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Next week, our sister site, Digital Marketing Depot, will host a webcast that will address the risks inherent in social media for brands. With the FTC paying close attention to what’s being said — and updating its disclosure regulations — marketers need to keep up with current…
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