Rob Wilk, vice president at Microsoft Advertising, will step up to lead the platform.
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After announcing a partnership with Shopify back in October, now Bing’s search results are live with deeper integrations.
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The four new business attributes join the 32 Marketing with Purpose business attributes introduced in September.
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In Windows 11, Microsoft made switching default browsers a multi-step process. After feedback and criticism, it reinstated the ability to change defaults with a single button.
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The company also announced Audience Network updates, including support for Video Ads and Feed Ads in the Audience Network Planner and CPM pricing.
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After months of testing, the lightbulb icon in the Bing Search results are live for all.
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Advertisers can now reach more audiences in Europe, Central and South America.
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Knowing which bot is really from Microsoft Bing and which is not can help you decide which rogue bots to block from your site.
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The updated policy aligns the Microsoft Audience Network with other advertising platforms.
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These new features enhance the experience for shoppers who want to be able to compare prices, get the best deals, and know what’s trending — all in a single interface. For retailers, it’s easy to participate in with feed-based Merchant Center integrations.
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