As consumers search from more places than ever before, it’s vital that marketers deliver experiences that perform. Contributor Jim Yu shares tips on how to deliver a great experience at every search touch point.
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How do you evolve your marketing in a voice-first world?
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Contributor Dave Davies pulls key points from a newly awarded Google patent on related entities and points out the ranking benefits of strengthening entity associations in your SEO and link-building efforts. The post Google patent on related entities and what it means for SEO appeared first on…
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Google says crawl demand and crawl rate make up GoogleBot’s crawl budget for your web site. The post Google explains what “crawl budget” means for webmasters appeared first on Search Engine Land.
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What’s the deal with Google Posts? Columnist Tony Edward explains this invite-only Google feature and discusses its potential implications for search marketers. The post What Google’s experimental content podium means for SEO appeared first on Search Engine Land.
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Now that Angie’s List has removed their paywall, business owners may need to incorporate this site into their local SEO strategy. Columnist Brian Patterson explains why. The post Angie’s List is now free: What this change means for your business appeared first on Search Engine Land.
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Last week, Google officially announced that Glass will be made available for purchase to the general public by the end of the year. The impending launch of Glass is exciting, but it does present some new challenges for search marketers. Given the differences between how Google Glass handles search…
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As part of the US government shut down, many .gov sites have also shut down, replaced by messages like this: “Due to the lapse in federal government funding, this website is not available. We sincerely regret this inconvenience.” But one day, the government will start up again and government…
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