Contributor Tony Edwards recommends taking advantage of little-used brand, image, app and person schema that indirectly help position a website for better rankings. The post 4 underutilized schema markup opportunities that impact SEO appeared first on Search Engine Land.
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Though not yet available in the toolset, buildout of verification support within Bing Webmaster Tools is in progress. The post Bing has confirmed support for JSON-LD formatted Schema.org markup appeared first on Search Engine Land.
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Contributor Tony Edward explains the new, more advanced schema markup for products called GS1 SmartSearch and how it helps listings gain visibility in the search results. The post What is GS1 SmartSearch Schema markup and why should e-commerce sites use it? appeared first on Search Engine Land.
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9 months after Google began support fact labels in search, Bing now added markup support for ClaimReviews, the annotations behind fact checking labels. The post Bing now supports ClaimReview markup for fact labels in search appeared first on Search Engine Land.
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Want to add structured data markup to your site, but don’t have the access or the coding skills? No need to worry! Columnist Bryan Stenslokken shows you how to do this with Google Tag Manager in nine easy steps. The post How to add schema markup to your site using Google Tag Manager appeared first…
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Contributor Eric Enge recaps a session from SMX Advanced on structured data markup in its many forms. The post What’s New With Markup & Structured Data appeared first on Search Engine Land.
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Google may use authorship markup in the future, even after killing it off over a year ago. The post Google: Leave Your Authorship Markup On Your Page appeared first on Search Engine Land.
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Structured data can help you to send the right signals to search engines about your business and content. But where do you start? Columnist Tony Edward has some suggestions. The post A Guide To Schema Markup & Structured Data SEO Opportunities By Site Type appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Knowledge Graph, Schema Markup & Local SEO appeared first on Search Engine Land.
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Google hints that one day, Google may decide to use structured data in their ranking algorithm. Something Google has declined several times previously. The post Google May Add Structured Markup & Data To Ranking Algorithm appeared first on Search Engine Land.
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