Is Your 2015 Integrated Digital Marketing Plan Complete?

The new year is just around the corner and progressive brands are analyzing and prioritizing digital integration in their 2015 plans. In this Digital Marketing Depot webcast, Mike Corak, Executive Vice President of Strategy at ethology, and David Robidoux, Vice President of Marketing at Franchise…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Looking Back At The Top 13 PPC Marketing Articles Of 2014 (So Far)

Yes, it’s that time of year again already. You haven’t even sat down for Thanksgiving dinner with friends or family, and already everybody is clamoring to compile their “Best [insert topic here] Articles of 2014″ lists. Well, this round-up of 2014’s best paid search articles…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

4 Predictions for Mobile Marketing and Call Tracking in 2015 – December 9 Webcast

Mobile search exploded in 2014, and next year it is promising to be even bigger. So what’’s ahead in 2015? Join us for this December 9th Digital Marketing Depot webcast to learn what the growth of mobile search will mean for your business in 2015. John Lee of Clix Marketing and Jason Wells…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How To Win At SEO & Content Marketing In 2015

Good news, content marketers: SEO hasn’t really changed! Columnist Nate Dame explains how to get the most bang from your SEO buck in 2015. The post How To Win At SEO & Content Marketing In 2015 appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Pound Wise, Penny Foolish SEO (And Content Marketing)

For many B2B businesses, good SEO used to be a side effect of other marketing efforts. But columnist Tom Schmitz warns that this strategy isn’t sustainable in the long-term. The post Pound Wise, Penny Foolish SEO (And Content Marketing) appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

2014 SMX Social Media Marketing Conference Preview

In less than two weeks, the editorial staff from Search Engine Land and our sister site Marketing Land will host the 4th annual SMX Social Media Marketing conference (November 19-20th) at the ARIA Resort and Casino in Las Vegas, Nevada. For this year’s lineup, in addition to strategic…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Attend MarTech San Francisco: The Marketing Tech Event of the Year

Harness the Power of Technology Driven Marketing – Best Rates Available Now The marketing technology world is on fire! Billions of dollars in investment. Billions of dollars in revenue. Big IPOs. Big partnerships. A new generation of marketing leaders. Hundreds of software programs entwined in…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SPONSOR MESSAGE: Test your social marketing intelligence – you could win a free trip to SMX Social!

Enter the first annual SMX Biggest Social Geek Contest, sponsored by Marin Software, and see how you stack up against your peers. Take the SMX Social Media Marketing quiz. First prize is a trip to SMX Social in Las Vegas and your choice of an iPad mini, Playstation 4 or an Xbox One! So play…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SEO Organizations Call For “Search Congress” To Create & Enforce Search Marketing Code Of Ethics

SEMPO, along with other search marketing organizations, are calling for SEOs to participate in a “Search Congress” to help draft and enforce a search engine marketing code of ethics for North America. According to the announcement, anyone wanting to participate must be nominated by an…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google Slaps PBNs, Bing iOS 8 App & comScore Search Marketing Share

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Rolls Out New Updates For Its iPhone App Bing has released new updates for its iPhone app, adding a Bing Translator button, as well as including Bing’s…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing