Search Ads In Google Play Store Rolling Out For All Android App Marketers

App install ads appear in search results in the Play Store. The post Search Ads In Google Play Store Rolling Out For All Android App Marketers appeared first on Search Engine Land.

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SPONSOR MESSAGE: Attribution Modeling for Data-Driven Marketers

Although marketing teams use multiple channels to drive sales, the majority of marketers still employ single-touch attribution models. These increasingly outdated models aren’t up to the task of tracking which campaigns have the biggest impact on performance and which channels or tactics…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SPONSOR MESSAGE: Attribution Modeling for Data-Driven Marketers

Although marketing teams use multiple channels to drive sales, the majority of marketers still employ single-touch attribution models. These increasingly outdated models arenít up to the task of tracking which campaigns have the biggest impact on performance and which channels or tactics deserve…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Enterprise Social Media Management Software Marketer’s Guide- Updated for 2015

Does your company need social media management software? The post Enterprise Social Media Management Software Marketer’s Guide- Updated for 2015 appeared first on Search Engine Land.

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SPONSOR MESSAGE: Enterprise SEO Platforms 2015: A Marketer’s Guide

Learn more about SEO tools & platforms. Download this free 43 page guide and get current trends in SEO and SEO management software, analysis of the capabilities of SEO platforms, and profiles of leading SEO management software vendors. The post SPONSOR MESSAGE: Enterprise SEO Platforms 2015:…

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SPONSOR MESSAGE: Marketer’s Guide- Content Marketing Tools

Learn more about software for content marketing campaigns – what the capabilities are, and how they can help marketers automate content marketing campaigns. This free guide also includes the recommended steps for choosing a content marketing tool and contains profiles of leading content…

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SearchCap: YP Launches Local Search Marketplace, 2015 Search Predictions & Content Marketer’s SEO Guide

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: YP Launches Local Search Marketplace, 2015 Search Predictions & Content Marketer’s SEO Guide appeared first on Search Engine Land.

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SPONSOR MESSAGE: Call Analytics Marketer’s Guide

This report examines the current market for enterprise call analytics platforms and the considerations involved in implementing this technology. If you are considering licensing a call analytics platform, this report will help you decide whether or not you need to. It provides relevant statistics…

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SPONSOR MESSAGE: SEO Tools Marketer’s Guide

Are you considering an SEO software tool or curious why you need one? This report will help you navigate the SEO tools marketplace and understand how recent social media and marketing trends affect the growth in this market.It includes the latest industry statistics and vendor profiles. Sponsored…

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Local Search Marketers: Optimize Your Physical Location For The Virtual World

Never before have the real world and the virtual world been more intertwined. Columnist Chris Silver Smith discusses how the developments affect local businesses. The post Local Search Marketers: Optimize Your Physical Location For The Virtual World appeared first on Search Engine Land.

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