Getting a handle on the data for multiple-location businesses can be a significant challenge. Columnist Brian Smith provides step-by-step guidelines to making it happen. The post How to manage local listings for enterprise brands appeared first on Search Engine Land.
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Contributor Andreas Reiffen shares how some companies are calculating yield values in order to better manage their inventory through competitive bidding. The post Can you manage your inventory with Google Shopping? appeared first on Search Engine Land.
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Google has updated the iOS version of their Google My Business app to let you set holiday hours, but the app seems to have frozen for me. The post Google My Business iOS app now lets business owners manage holiday & special hours appeared first on Search Engine Land.
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Fresh content is important when it comes to SEO, but Erin Everhart reminds us that there’s value in updating old content, as well. The post How To Manage Your Old & Outdated Content appeared first on Search Engine Land.
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