Understanding the impact of machine learning will be crucial to adjusting our search marketing strategies — but probably not in the way you think. Columnist Dave Davies explains. The post What the heck is machine learning, and why should I care? appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AMP images, Google Maps promoted places & machine learning appeared first on Search Engine Land.
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Columnist Patrick Stox believes that fixing historical redirects is often an easy way to achieve some quick wins, and this column shows you how to do just that using the Wayback Machine CDX Server API. The post Fixing historical redirects using Wayback Machine APIs appeared first on Search Engine…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Machine learning, content marketing & search rankings appeared first on Search Engine Land.
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Can machine learning be applied to your PPC accounts to make them more efficient? Columnist David Fothergill describes how he utilized machine learning to find new keywords for his campaigns. The post Machine learning for large-scale SEM accounts appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Yahoo Messaging Firefox Users, Bing Drops Pagination & Machine Learning appeared first on Search Engine Land.
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In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google+ Sponsors Maraton CDMX 2015: Source: Google+ Google Server Rack…
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Perceived download time is more important to searchers than actual download time. So why do SEOs focus on technocentric optimization strategies?
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This morning, the head of Google’s webspam team Matt Cutts gave a keynote speech at Pubcon in Las Vegas. The keynote comes on the heels of a scathing day — 1 keynote from Jason Calacanis, who said that Google rules everything, that they were essentially evil. On Twitter yesterday, Matt…
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