Auditing customer reviews for organic traffic growth without losing speed or attracting penalties

Looking for ways to beef up retailer product pages? Contributor Karen Bone points out five common areas of untapped value in your customer reviews that can drive organic traffic. The post Auditing customer reviews for organic traffic growth without losing speed or attracting penalties appeared…

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Searchmetrics Google ranking factors study says content gaining while links losing in importance

Google search ranking factors study is now out, it measured the top 20 search results for 10,000 keywords on Google.com. The post Searchmetrics Google ranking factors study says content gaining while links losing in importance appeared first on Search Engine Land.

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Report: Yahoo Search Losing Firefox Users Who “Switchback” To Google

Relying on recently released StatCounter data we previously reported Yahoo search gains in the wake of the Firefox “default search” deal announced earlier this year. However a subsequent analysis by RKG’s Mark Ballard argues that many Firefox 34 users are switching back to Google…

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SearchCap: Yahoo Search Losing Firefox Users, Everything You Need To Know About Google’s Local Algorithm & More

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Yahoo Search Losing Firefox Users, Everything You Need To Know About Google’s Local Algorithm & More appeared first on Search Engine Land.

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SearchCap: Google Losing Mobile Ad Share, Google Sends Mobile URL Redirects Warnings & More

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search Marketing Expo (SMX) Advanced Begins Next Week – Join us! SMX Advanced takes place next week, June 10-12 in Seattle. Learn actionable new tactics, find…

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Report: Google Losing Share Of Mobile Search Ad Market

Data aggregator and prognosticator eMarketer is out with a new mobile advertising forecast that shows Google losing share of the mobile search ad market. The company says that apps are taking their toll on Google’s mobile ad dominance. The firm says that US mobile advertising in total will be…

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Losing Organic Traffic After A Redesign? Four Things to Check

While web designers and developers are often strong at designing and programming websites, not all are as well prepared to handle SEO issues, especially when relaunching websites. Just this week, I’ve worked with three separate web design firms who contacted me after a recent site relaunch…

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WSJ: Local Businesses Losing Reviews After Yelp-Yahoo Deal

The recent Yelp/Yahoo partnership has angered some local business owners who say years of positive reviews are now gone from their Yahoo Local business listings. Some of their stories were told this week in the Wall Street Journal, including Colonial Hardwood Flooring of Lexington, Mass. The…

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