Google locally focused ads poised to play important holiday season role for brick-and-mortar brands

If 2016 trends are any indication, search ads aimed at driving offline traffic are likely to have a big impact this year. Contributor Andy Taylor explains how to take advantage of the opportunities. The post Google locally focused ads poised to play important holiday season role for…

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Locally Sourced: Search Engine Land’s Top 10 Local Search Columns Of 2015

What aspects of local SEO captured readers’ interest this year? From tactical guides to mistakes to avoid, here are the year’s most widely read local search columns. The post Locally Sourced: Search Engine Land’s Top 10 Local Search Columns Of 2015 appeared first on Search Engine Land.

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