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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Marketing strategist and SMX speaker Monica Ho explains what local businesses can do about duplicate listings and local franchise challenges.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Four experts offer their top 3 recommendations for local search marketers.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
In the coming year it will be interesting to see how Google balances the priority of verticalization against the growing popularity of Google Maps as the first choice among searchers.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
What’s past is prologue. Here’s our recap of the stories that will shape search for years to come.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Columnist Jamie Pitman talks to some of the leading figures in local search to find out what went wrong with the Local Guides program, and if enough steps are being taken to fix it.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Reviews carousels surface when relevant to the query and the business has enough high quality reviews, a Google spokesperson confirmed.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Google added neural matching in local search, which is why many are seeing local ranking changes in the past month.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
There are material differences between user behaviors of different generations.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing