Content Marketing For Local Businesses: Get Creative & Pay To Play

Even with all the competition online, local businesses can still stand out using creative content to attract new customers. Columnist Will Scott explains. The post Content Marketing For Local Businesses: Get Creative & Pay To Play appeared first on Search Engine Land.

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New: Google Lets You Bookmark Local Places From Search Results

Clicking on the star icon adjacent to a place name in local box saves the location to Maps and directions suggestions. The post New: Google Lets You Bookmark Local Places From Search Results appeared first on Search Engine Land.

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Top 10 Insights On Local Search & Marketing From The Experts At LSA 15

Columnist Wesley Young recaps some of the biggest takeaways from the 2015 Local Search Association Conference. The post Top 10 Insights On Local Search & Marketing From The Experts At LSA 15 appeared first on Search Engine Land.

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How Not To Do Local SEO In A Post-Pigeon Era

Google’s Pigeon algorithm update changed the way local SEOs do business — or at least, it should have. Columnist Neil Patel discusses how we should be breaking old habits and refocusing our local search tactics. The post How Not To Do Local SEO In A Post-Pigeon Era appeared first on Search Engine…

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SEMPO Cities Takes The Search Marketing Organization’s Efforts To A Local Level

The new initiative will provide member support at a local level through unified marketing efforts, education, toolkits and fundraising help. The post SEMPO Cities Takes The Search Marketing Organization’s Efforts To A Local Level appeared first on Search Engine Land.

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Measuring Success For Your Local SEO Program In 5 Easy Steps

First quarter is over, which means that businesses should be reviewing their SEO progress thus far. Columnist Rachel Lindteigen shares her process for conducting a quarterly business review to evaluate local SEO performance. The post Measuring Success For Your Local SEO Program In 5 Easy Steps…

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SearchCap: Advanced SEO Guide To Mobilegeddon, Measuring Local SEO Success & More

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Advanced SEO Guide To Mobilegeddon, Measuring Local SEO Success & More appeared first on Search Engine Land.

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Bing Places Adds Several Agency-Friendly Local Business Listing Tools

Agency dashboard offers local listing management, sharing with clients, features for chain businesses and more. The post Bing Places Adds Several Agency-Friendly Local Business Listing Tools appeared first on Search Engine Land.

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SearchCap: Google Mobile Friendly Ranking, Subdomain Change Of Address & Google Local Push

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Mobile Friendly Ranking, Subdomain Change Of Address & Google Local Push appeared first on Search Engine Land.

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Google Launches Major Push To Get Local Businesses Online, Improve Data

New site offers tools, content and solicits business owners to update information. The post Google Launches Major Push To Get Local Businesses Online, Improve Data appeared first on Search Engine Land.

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