Local search columnist Lydia Jorden explores four ideas that, when utilized, can have a major impact on local SEO success. The post 4 effective local positioning strategies you’re overlooking appeared first on Search Engine Land.
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Google updated the Search Analytics report in the Search Console, added an update line and explained what changes you may see in the report. The post Google Search Console updated the Search Analytics report & adds knowledge graph, local & rich snippets appeared first on Search Engine…
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Consumers weave their way through more media and platforms than ever before to find local information, making marketing to them more complicated. Columnist Wesley Young recommends which marketing tasks can be DIY and which should be outsourced by local businesses. The post The complicated local…
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Ads now appear in Local Finder results, plus ads display differently in Google Maps. The post Google makes 2 ad updates that will affect local search marketers appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google local ads, Google searches podcasts & more appeared first on Search Engine Land.
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Strong local SEO is no laughing matter, but columnist Jenny Foster discusses how local search campaigns and sitcoms follow a surprisingly similar formula. The post Is a local SEO campaign like a sitcom? appeared first on Search Engine Land.
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Google shows additional search filters for the local pack based on the searcher’s location and history. The post Google local results get additional search filters on mobile appeared first on Search Engine Land.
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As Google increasingly incorporates direct answers and other types of featured snippets into search results pages, columnist Andrew Shotland points out that businesses may want to get smarter about marking up their pages. The post Don’t trust Google to structure your local data appeared…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google local pack mini reviews, DuckDuckGo scores & more appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google local ranking, Bing ads analytics & more appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing