Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google local tweets, AdWords audience targets & SEO strategies appeared first on Search Engine Land.
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Tweet an emoji to @Google and you’ll get an immediate reply that includes a quick quip, GIF and link to local search results that correspond to the emoji. The post Tweet Google an emoji & it will reply with local search results appeared first on Search Engine Land.
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Columnist Wesley Young of the Local Search Association looks back at 2016 to find the top 10 insights that local search marketers should remember in planning for the year ahead. The post Top 10 local search insights of 2016 appeared first on Search Engine Land.
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What are citations, and how do they impact local SEO? Columnist Julian Connors explains in this beginner-level local search column. The post Consumer citations are the future of local SEO appeared first on Search Engine Land.
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Local listings display accurate holiday hours in real time. The post Bing local search update highlights business holiday hours in local listings appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing local search updates, digital assistants & PPC performance appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Google updated their structured data documents to support new rich cards and their suggestions around AMP HTML. The post Google Rich Cards expand to local restaurants and online courses appeared first on Search Engine Land.
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With new activity alerts, GMB sync and reputation management, the expanded Moz Local is intended to equally serve the small business, agency and direct enterprise markets. The post Moz beefs up Moz Local with new features, distribution and automation appeared first on Search Engine Land.
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It can be a challenge to get a clear picture of how effective your local marketing efforts are, so columnist Brian Smith outlines some of the more effective methods for tracking in-store attribution. The post Getting a clearer picture of local marketing attribution appeared first on Search Engine…
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Up to $ 35 billion of co-op funds go unused every year. Wesley Young of the LSA takes a look at trends in the use of co-op funds, challenges and threats arising from digital media and opportunities to make co-op work for you. The post Why is free money that can be used on local search marketing…
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