Screenshots of the test show up to three bullet points beneath the headline.
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Microsoft Advertising’s October product updates include aligning with Google Ads’ ETA deprecation timeline, new view-through conversion metrics and more.
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Having match rate data upfront can help to contextualize performance expectations.
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Dynamic exclusion lists can make it easier for your brand to avoid showing near unwanted content while requiring less of the advertiser’s time and attention ongoing.
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Plus, enabling YouTube video playback directly within Twitter may help content creators get more views.
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Google appears to be pushing for the premature rollout of automated features to further develop its machine learning (at the expense of the advertiser). Here are some ways to review your accounts to avoid pitfalls.
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Advertisers will soon be able to run queries on same-day impression data.
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A tool born out of frustration could save you time managing brand safety.
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In addition, all advertisers will now automatically start with manager accounts.
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The Accelerated Mobile Projects has rolled out a number of new capabilities so far this year.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing